Get the Most out of Industry Events: Part Two

There are as many different ways to explore an event as there are people attending it, and no two people attending the same convention have the exact same experience.

The video of our CEO Michael Polzler is the best example about how strong can be the power of industry events. Join him on his tour across the European regions and follow him on stage of the REMAX Regional Convention in France:

While there is a lot you can learn at any great presentation, whether or not it’s a valuable event is partly up to how you spend your time there. But if you keep an open mind and are ready to jump in and participate, that next event may just supercharge your career.

Here are some tips to help you target your time while you’re there:

1) Make new connections

One of the most beneficial parts of an event or conference is meeting interesting people who may be able to offer unique concepts or even collaborate on projects in the future. So put your smartphone away while you’re waiting for a workshop to begin or taking a break at the coffee bar so you’re ready to meet other attendees, and go to networking events between and after the event. This is your best opportunity to bounce ideas around and go deeper into the topics discussed.

instagram advertising

Pro tip: Shift the attention to the other person

If you’re the type of person that has trouble introducing yourself or if you feel intimidated by new people, try taking the focus off yourself by shifting the attention to the other person. People usually enjoy talking about themselves, which makes the conversation flow naturally. And remember how difficult it can be for anyone to make the first move, so make it a point to look out for other people who may be feeling shy. If you’re sitting at a table at lunchtime and you see someone wandering around alone, be proactive and ask them to join you.

2) Be a good listener

Nothing is worse than trying to talk to someone who is just thinking of what they can say next. Be prepared to share your insights and experiences, but take time to make a real connection with both the speakers and your fellow attendees. Do that by being present in the interaction, and not scanning the room for your next contact or getting lost in your own comments or thoughts. Instead, really listen to others and take note of what they are saying.

Pro tip: Give space to new contacts to explain their ideas

You can even set up discussion groups with other attendees so that not only will you know other people at the event, but you can also brainstorm with them to help you develop your goals for the event and research your topic of focus.

3) Don't be afraid to step away

Getting the most out of a conference is all about using your time wisely, so if you find yourself in a session that isn’t quite what you thought it would be, don’t feel bad about sneaking out to go to a different one. What’s more, the hallways and coffee areas are usually quieter while sessions are happening, so you may have a better chance for an in-depth conversation with attendees or speakers.

Pro Tip: Be prepared to politely excuse yourself

However, don’t feel like you have to keep any connection going, and be prepared to politely excuse yourself from a conversation. After all, you’re there to meet a lot of people, not just one. So if you find yourself stuck with an overly chatty person, acknowledge that it would serve you both well to move on. Try a line like, “We could probably talk all night, but for now, let’s make sure we meet some other people here.”

4) Be active in the sessions

Whether you take your notes with your phone or on paper, collect information in a way that makes it easy to access when you return to the office. While it’s still fresh in your mind at the end of each session you attend, write down the three key takeaways and any follow up that you want to do on the topic or with the speakers. This will help jog your memory and give you specific tasks to do when you get back to work.

Pro Tip: Ask relevant questions

Don’t be afraid to ask questions, but make sure that your question is relevant to other attendees. If the question is too personal to you or your business, save it and ask the speaker after the session. If you do ask a question in the session, hang around after the session to tell the speaker what you liked about their presentation and grab their business card. They will remember you and thank you for your contribution, making your connection even stronger.

Ready - Set - Go: Make the event yours

Remember that it is up to you to participate and get the information you’re looking for to make the event a personal success. If you’ve planned well and are attending the sessions directly related to your interests, the results will pay off long after you’ve returned. Join us for the next installment to learn what to do after an event to process everything you’ve learned.

So now that you’re ready to make the most of it, we’ll see you in Mallorca to put your plan to use at #reucon19!

Get your tickets now and make this the most productive event you attend!